As we move swiftly into an XR-driven digital realm, I questioned: What will my encounter with activities like online shopping be like? To explore this, I embarked on an experimental design sprint envisioning the process of sneaker shopping. I utilized motion and environment design to sculpt the experience, diving into the possibilities that lie ahead.
Sketches
Due to the heavy reliance on lighting in this project, I immediately turned to Blender to sketch out ideas. I envisioned the environment with a "heavenly" aesthetic, leveraging the boundless possibilities of a virtual space. Creating a typical Nike store within such an expansive environment felt inappropriate and dull
Unity Build
Disclaimer: I hereby declare that I do not own any of the Nike trademarks, nor am I associated with Nike in any capacity. Any references to Nike or its trademarks are purely for illustrative and educational purposes and do not imply any profit, affiliation, or endorsement.